Over 80,000 five star reviews—here's why

After years of study and testing, our podiatrist founders created the Sole Hero™ Footbed, enabling soft support and cushioning where needed to aid in shock absorption.

Our award-winning, patented sole is meticulously crafted with contoured layers to reduce stress on your foot and leg and help put an end to crippling heel pain (like plantar fasciitis), arch pain and forefoot pain.

STRATEGIC SUPPORT & CUSHIONING

Using two different materials in the sole maximizes comfort and supports injury prone areas.

SUPPORT IN THE ZONES YOU NEED IT IN MOST

Three-zone contoured technology cradles your forefoot, arch and lower limb alignment.

Heel cradle lifts, supports, and cushions the heel to help prevent pain and maximize comfort and support.

CUSTOMIZE YOUR FIT

WITH OUR UNIQUE SOLE SAVER PACK™, INCLUDED WITH MOST ENCLOSED STYLES

FEEL JUST RIGHT?

FEEL JUST RIGHT?

You’re all set with the full-length footbed already fitted within the shoe.

TAD ROOMY OR HEEL SLIP?

TAD ROOMY OR HEEL SLIP?

Add a forefoot cushion underneath the full-length footbed.

FEELING A BIT TIGHT?

FEELING A BIT TIGHT?

Remove the full-length footbed and insert the half-length footbed.

USED TO A STANDARD FIT?

Our Standard fit footbed comes directly in the shoe on arrival, providing contouring support to your arch while cradling your heel and cushioning your forefoot.

MIX & MATCH

Create a fit that’s as unique as your feet by mix-and-matching footbeds and forefoot cushions in our Sole Saver Pack™. Whatever the shape or condition of your feet (narrow left foot, bunion bothering you on your right?)—our pack will help assemble the perfect fit for your feet. Call, email or stop into our stores to find out more.

FIND A STORE

These are absolutely stunning! I love that they come with this pack! Love that they can be adjusted with the swapping of an insert to ensure the best possible fit. Super happy to have these in my collection. Great little addition to my wardrobe!

JUDY, VERIFIED BUYER

I agonised over buying these shoes. I ‘added to cart’ about 50 times before actually purchasing. I need not have worries, these shoes are AMAZING. I never want to take them off. If you’re on the fence I say buy them. I tried 20 pairs in regular shoe stores and they didn’t fit my wide bunion foot. These are perfect.

KATE, VERIFIED BUYER

Stylish and comfortable. A real game changer for my winter wardrobe. The sole saver pack allows my wide feet fit nicely with the half sole. Thank you FRANKIE4!

GEMMA, VERIFIED BUYER

In my job I stand for 8-12 hours and only have half hour break to sit and the NAT’s are the most comfortable shoes I have ever owned. My posture is better, no more sore back or legs and it is now supporting the arches in my feet so they don’t drop any further.

JAMIE, VERIFIED BUYER

FRANKIE4 IN THE PRESS

SUPPORTING YOU & OUR COMMUNITY

Innovative Design
Innovative Design

Our mission is to take wellness to the next level with award-winning, podiatrist-designed support.

EXPLORE OUR DIFFERENCE
Giving Back
Giving Back

With every sock purchase, you’re helping families during the toughest of times.

FRANKIE4 X BRAINCHILD
Responsible Practices
Responsible Practices

We’re on a journey with our supplier partners of over a decade to create a brighter future for all feet.

VIEW OUR STANCE
Customer Care
Customer Care

We can’t wait to provide you with second-to-none service via email, chat, or phone - direct from our Brisbane HQ.

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